Now it’s time to learn about the rave of the moment – Social Media. Not just what it is but most importantly how your business can gain from it.
Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks. Andreas Kaplan and Michael Haenlein define social media as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.Furthermore, social media depend on mobile and web-based technologies to create highly interactive platforms via which individuals and communities share, cocreate, discuss, and modify user-generated content. It introduces substantial and pervasive changes to communication between organizations, communities and individuals. (Wikipedia)
Some people are of the believe that the social media is a huge waste of time and resources, and do not see its positive side and how they could use it to their advantage either as a growing business or…… click on the link to continue http://idopubnaija.com/socialmedia/6-ways-the-social-media-can-give-your-business-a-boost/
By, INNOCENT, Uchenna D.